All products will have to be cyclically sustainable with us and nature.
The whole product life cycle should be a closed loop, taking advantage of natural cycles.
Otherwise we will continue to accumulate waste and disrupt our biochemistry.
This means: We should select ingredients that are part of natural cycles in us and Nature.
Mineralized is made from simple Magnesium and Calcium compounds that are already part of cycles in nature and your body.
We are trying to build NOW where we will have to go in the future.