Full Size - Blue Tansy

~$0.12 / day, about the same price as other deodorants.

Full size lasts 2x-3x longer than other deodorants.

Samples last nearly as long as regular deodorants.

See instructions below!

Benefits

• Very gentle on skin: No aluminum or baking soda. The "deodorant of last resorts" for many with sensitive skin.

• pH very slightly alkaline.

• "Feels like nothing" underarm feel. Free of any greasy, waxy or gooey residue because it is a powder. People love the way it feels!

• Non-toxic: Free of plastics, petrochemicals (chemicals from oil), parabens, phthalates and lilials, and hormone / endocrine disruptors.

• Vegan, gluten free, not tested on animals.

• Won't stain clothing (if you get it on your clothes, it easily brushes off. Even dark clothes).

• All are now free of coconut oil (May 2024) and use organic jojoba oil instead. Exception: charcoal unscented uses coconut as the source of the activated charcoal.  This does not contain any oil, but if you are sensitive to coconut oil you might want to avoid.

 

Made of minerals magnesium and calcium.

 

Ingredient list:

Announcement: All are now free of coconut oil and use jojoba oil instead (May '24).

Magnesium Hydroxide is an antacid and helps neutralize odor and is derived from sea water. EWG ranked 1 (safest).

Magnesium Carbonate absorbs moisture, keeping you drier, also derived from sea water. EWG ranked 1 (safest).

Calcium Carbonate (Calcite) is an antacid and helps create an inhospitable environment for odor-causing bacteria. This is derived from limestone. EWG ranked 1 (safest).

Magnesium Oxide (Magnesia) is a hydroscopic (water-absorbing) compound also derived from sea water.  EWG ranked 1 (safest).

Organic Jojoba Oil.  A very small amount of food-safe, organic oil is added to dampen the powder for easier application. EWG ranking depends on brand, but generally 1 (safest).

 

Essential oils* (in scented Mineralized). We source high-quality (organic when possible) essential oils for our scents.

 

Scents:

Worried you won't like the scents? Free exchanges, just contact us!

3 new additions (Apr 2025): Vetiver, Cedarwood Atlas, and Charcoal Unscented.

Vetiver (Leather, tobacco, grassy, elegant and primal)

Cedarwood Atlas (Crisp, light cedar, hints of soft mint, subtle notes of dark fruit)

Tea Tree (fresh, herbal, antiseptic, similar to eucalyptus but more complex)

Sandalwood (creamy, gently warm, subtly spicy, sophisticated)

Cherry Blossom* (light, sweet and refreshing with notes of pear, rose, and vanilla)

Blue Tansy (earthy, slightly fruity, herbal with honey undertones, surprising depth and complexity)

Lavender (floral, clean, notes of rosemary and mint, calming and soothing)

Pink Grapefruit + Bergamot (crisp and fruity, fresh, bright and invigorating)

Sage (dry, herbaceous, peppery, hints of eucalyptus and mint, magical and cleansing)

Wild Black Spruce (freshly-cut pine, clean, sharp, musky, wild and ancient)

Vanilla (sweet, rich, freshly baked, warm and cozy)

Rose (graceful, exquisite, softly floral sweetness, and delicate and commanding)

Sensitive Unscented (completely unscented, smell like yourself, and our most sensitive offering)

Charcoal Unscented (Sensitive Unscented infused with organic activated charcoal.  Charcoal is sourced from coconut).

 

Charcoal in deodorant helps absorb moisture and neutralize odor-causing bacteria due to its highly porous structure. The darker pigmentation of our charcoal-infused formula also reduces the visibility on darker skin complexions. 

*Cherry blossom is technically "fragrance oil", not an essential oil.  It is free of parabens, phthalates, Lyrals and Lilials (all known to have negative effects on humans). All other oils are essential oils, organic when available.

  

Certificates of Analysis:

We do not 3rd party test our final products, but the ingredients are tested thoroughly before we buy them. 

Our powder ingredients abide by Proposition 65 list of banned ingredients and do not contain any of these substances:

http://oehha.ca.gov/prop65/prop65_list/Newlist.html

Here are the certificates of analysis of the powder ingredients:

Magnesium Hydroxide

Magnesium Carbonate

Calcium Carbonate

Magnesium Oxide

Essential oil certificates are available upon request.

 

 

Mineralized is the non-toxic deodorant powder.

It is made of things that are ALREADY in your body.

Compare that to chemical deodorants, full of bodily-foreign ingredients.

Mineralized uses magnesium and calcium to stop odor.

Stuff your body is familiar with.

Your body already manages magnesium and calcium.

They are part of the natural rhythms of your body.

Mineralized is BEYOND natural: It is completely non-toxic, by design.

Food-quality ingredients

Each ingredient is the highest purity ("food grade") and is safe to consume.  You could technically eat this deodorant (the unscented version).

Eco-friendly: the majority of the ingredients come from evaporating sea water and harvesting the remaining residual minerals. Not digging oil from the ground.

 

 

----

"It does not irritate my skin, and it works!" -Toni

Magnesium and calcium ingredients that neutralize body odor.

The formula was invented by a scientist and inventor.

We studied the scientific literature on the chemistry of body odor.

We then looked for compounds that satisfied 3 conditions:

1. Neutralized body odor
2. Made of minerals that are already in your body
3. Made of minerals that are naturally found in spring water sources

 

Mineralized is a new concept in deodorant that sits at the intersection of those three conditions:

Explanations:

1. Firstly, it has to eliminate body odor.

2. To be harmless to your body for the long term, we chose minerals that are familiar and native to your body.

3. It is a return to natural water sources. Read more here.

 

Our formula is made of simple magnesium and calcium compounds (ingredients).

It does not contain baking soda, aluminum, or any chemicals. And it works.

 

 

Eco-Friendly

Eco-Friendly Product Life Cycle

Where do your products come from, and where do they end up?

We put a lot of thought into this when building Mineralized. We aren't perfect, but we are ahead of most others.

 

Sustainable Product Packaging

We are plastic-free.

Recyclable: our main container is made of recyclable aluminum.

Refillable: biodegradable cardboard refill containers, just fill up your container.

The applicator sponge is only 70% biodegradable. We are actively testing a fully biodegradable option that also works as an applicator (to see if it is actually biodegradable, as it is quite new technology).

We chose an applicator that has a long lifetime: it can be washed repeatedly without wear.

Shipping: lightweight, and no plastic in our shipping materials.

 

Mineralized Powder

We are free of petrochemicals.

Many personal care products use chemicals that are derived from oil. This is how many common deodorants are made into sticks and gels.

Even "vegetable-derived" chemicals come primarily from corn, a monocrop that is being shown to be harmful to the planet.

Mineralized ingredients are commonly sourced from evaporating high-mineral-content water (such as sea water), and the mineral residue is separated for use in industry. Specifically, most of our minerals come from the Dead Sea.

This is much better than digging oil out of the ground.

Powder lifecycle: when you shower and Mineralized rinses away, you are only adding the same minerals back into the water where they came from.

 

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Since Mineralized is made of entirely safe ingredients, it is safe for full-body use: body, privates, face de-shiner, dry shampoo, and feet.

Samples: 0.35 Oz, 5-8 weeks

Full-size/refills: 1.0 Oz, 4-6 months

~$0.12/day (refills)

Vetiver (Leather, tobacco, grassy, elegant and primal)

Cedarwood Atlas (Crisp, light cedar, hints of soft mint, subtle notes of dark fruit)

Tea Tree (fresh, herbal, antiseptic, similar to eucalyptus but more complex)

Sandalwood (creamy, gently warm, subtly spicy, sophisticated)

Cherry Blossom* (light, sweet and refreshing with notes of pear, rose, and vanilla)

Blue Tansy (earthy, slightly fruity, herbal with honey undertones, surprising depth and complexity)

Lavender (floral, clean, notes of rosemary and mint, calming and soothing)

Pink Grapefruit + Bergamot (crisp and fruity, fresh, bright and invigorating)

Sage (dry, herbaceous, peppery, hints of eucalyptus and mint, magical and cleansing)

Wild Black Spruce (freshly-cut pine, clean, sharp, musky, wild and ancient)

Vanilla (sweet, rich, freshly baked, warm and cozy)

Rose (graceful, exquisite, softly floral sweetness, and delicate and commanding)

Sensitive Unscented (completely unscented, smell like yourself, and our most sensitive offering)

Charcoal Unscented (Sensitive Unscented infused with organic activated charcoal.  Charcoal is sourced from coconut).

Worried you won't like the scents? Free exchanges, just contact us!

45-day returnless refunds. 

Try it and if you don't like it, it costs you nothing but a little time.

If this ends your search for a safe and effective deodorant, isn't it worth it?

We are taking the risk for you.

Just email us if it doesn't work, we will refund your money and thank you for trying Mineralized. We will ask why you want a refund, as this information will be used to improve the product.  Being a small business, this information is invaluable.

Most customers really like Mineralized, and are happy they took a chance on a powder. We often hear that people wish they would have tried Mineralized sooner!

For refunds email hello@mineralized.com with your order number.

*September 15th, 2024 update: due to a rash of ill-meaning customers buying large amounts of deodorant only to ask for a refund immediately afterwards, we will not refund multiples of the same item, nor will we refund more than $100.

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